When The Property Training Doesn’t End …

I started running property training in 2013, but in 2016 I realised that, while the training was received with enthusiasm, the success many people achieve is limited without some kind of structured ongoing support.
Of course, there are exceptions to every rule and there are super-motivated investors who grabbed the learning and ran with it, to create portfolios and profits that gave them a dreamed of lifestyle. However, a lot of people need mentoring and accountability to really succeed. Enter the Ninja Achievers Mastermind.
I set this up to deliver a 12-month programme where that focus and accountability was provided to give people who have the desire and capability to succeed but need support to achieve their goals. With monthly meetings face-to-face, each member of a small group (maximum 10 people) creates clear, self-determined goals and they are then accountable on a month-by-month basis to the other members of the cohort for the action points they set to achieve by the next meeting.
When you have 30-60 minutes each month to report to the group, validating the actions taken towards your goals, it’s really powerful. Personal pride prevents procrastination!
That 12-month incubation period delivers success on a level most people don’t attain alone. While each cohort only exists for 12 months, many of the relationships formed within a cohort continue informally and are still showing results for the investors months and years later.
In 2021 a suggestion from one of the successful investors that had built a substantial portfolio and profits in excess of £100K, triggered an idea. He said that it was hard to find other investors to discuss deals with, who were at a similar level. I realised that a forum for investors at a similar level of achievement to get together and brainstorm with other people didn’t readily exist in the property world. The result was the launch of the Ninja 100K Club in 2022.
The original idea was a quarterly face-to-face meeting of successful investors to promote sharing of ideas, knowledge, and experience. In effect, a mastermind session for those who had applied the Ninja Investment Programme successfully. That worked well with a group of investors who had achieved more than £100K in profit.
In 2023 the concept evolved. I’ve been in the property world for a long time and have made some good friends and strong relationships over that time. Every Ninja Achievers accountability day includes a 90-minute guest expert tutorial. Some of the biggest influencers and experts in their own fields have presented, usually more than once, and my friendships with these experts have grown over the years.
I saw the potential for them to be honorary members of the Ninja 100 Club – taking it to whole new level. These experts cover a wide range of subject areas from tax planning, auctions, quantity surveying, commercial investing, RICS valuing, deal finding and commercial lending – to mention a few. So the Ninja 100 Club is no longer just other investors, but also an unparalleled range of expertise in the room to chat through the members’ deals on a quarterly basis.
This concentration of expertise is a single room, giving their opinions on the viability of your deal is completely unique - it doesn’t happen anywhere else in property.
Many of the best known experts in the property world are Ninja 100 Club honorary members, and, while not all of them are able to attend every meeting, each of them attend at least some meetings every year. Normally, these honorary members only do paid consultations, so this exclusive club for experts provides an unparalleled opportunity.
While the quarterly meetings are in a stylish hotel, the honorary and investor members decided that the autumn meeting should be a weekend, rather than just one day, where partners are invited, in an overseas location to make it an experience. We went to Porto in 2023, Krakow in 2024 and the plan is to visit Cassis in South of France in 2025.
It’s a reward for making a life-changing amount of money from the Ninja Investor training. Achieved by support (unrivalled in property) – my eyes on your deals.
Millions v. Nurturing
To outsiders the property world looks to be accessible only to people with lots of spare cash. My take on it is that there are ways to step into the property world without a bit cash pot to get started. Don’t get me wrong – you can’t start with zero, but you don’t need as much as many people may imagine.
Of course, there are dozens of property training companies, who offer training to help potential investors to make big profits. However, in many of these training businesses the founder is not front and centre.
In order to expand their business, they often elevate themselves out of touch with the people purchasing their training. It’s simply because there is a limit to how many training sessions one person can deliver. To grow their business, they have to delegate the training to other people.
The other challenge is the level of support that they are able to offer. This often ends up being a few group online sessions, with the focus decided by the trainer, not by the people who they are training.
A few years ago, I reached that pivotal point in my training business where capacities were reached and, to get business growth at another level upwards, I would have to adopt that type of scaling and remove myself from front and centre of my business.
Consistent with my ‘observe the masses and do the opposite’ approach to pretty much everything, I made a deliberate decision to take a different approach.
I’m still currently operating at the upper limit of my capacity – and – I am still front and centre of my training business. My choice is to stay in touch with my trainees and offer long-term ongoing support to help them to achieve their goals – they want me, they get me. Why?
Firstly, I don’t aspire to own a multimillion-pound annual turnover business. I don’t have a need for big houses, fast cars, etc. I don’t feel the need to project an ostentatious lifestyle, or perhaps more accurately in some cases, the illusion of one. I’m not driven by consumerism; my needs are reasonably simple – I am from the school of thought that a £300 watch tells the same time as a £30,000 watch.
Secondly, I really like being involved, being down in the trenches, working with my people who I like, and I love helping them to succeed. That’s my raison d’etre.
Thirdly, I don’t aspire to be ‘famous’. In NLP terms I’ve driven by my own internal validation. I don’t need external validation by acquiring ‘status symbols’, ostentatiousness is not a look I have any interest in aiming for – although getting positive feedback from the trainees I work with is always a good experience!
I think I have a unique approach to success in the property business – and I get enormous satisfaction from helping people to achieve their property goals. So, if you’d like support in achieving that £100K goal, let’s talk.